Social Media Agency Insider Tips To Grow Your Business
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Looking for more ways to generate sales via social media? Feel like you’re constantly scrolling and next thing you know, you’ve gone down that rabbit hole of reel’s and you have lost sight of what you were even doing. Well my friends, it happens to us all – it might be time to get some […]
Google Performance Max VS Adwords
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Are you using Performance Max? Change, they say, is a constant thing, and in today’s society change and adaptability are the new norms. Digital marketing is not exempt from this. Brands, advertisers, and marketers have used Google Performance Max Ads (formerly known as AdWords) to create sales since it gives them total control over their […]
Google Shopping Ads- Are they worth your Time?
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Are you using Google Shopping ads in your marketing? The Pandemic has accelerated the adoption of eCommerce in Australia by 5 years, despite eCommerce having a boom- not all industries have been as fortunate. With many still lagging with their digital adoption, many are now scratching their head on how they can get traffic to their […]
Maximise your eCommerce Sales with Psychology
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How do you combine the psychology of discounts to maximise your ecommerce sales? How do you combine the psychology of discounts to maximise your ecommerce sales? There is actually a whole psychological approach to discounts and pricing, but is discounting hurting your business? Like really hurting your hip pocket and profit margin? Do your customers […]
Turning Your Customer Pains into Wins
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How to Identify Customer Pain Points Having a solid understanding of your audience is key to being able to effectively communicate with them, and convert them into customers. And part of this is knowing what their pain points are. Understanding customer pain points can be powerful, because once you know what they are, you can […]
Running a Successful Social Media Competition
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A case study for getting the most out of your competition Have you ever hosted a social media competition or giveaway, only to have it fall totally flat? Maybe your competition posts just didn’t get enough reach (thank you, algorithm) so you didn’t get enough sign ups to make it worthwhile. Or maybe all those new followers […]
What is User Generated Content?
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The most successful formula breakdown for you customers to generate UGC that converts! User generated content is like gold. It helps to spread the word about your brand while cutting through the noise on social media by appearing more genuine and authentic than branded content. That’s what makes it so powerful. But beyond re-gramming fan photos on your Instagram, how can […]
Facebook’s Australian News Ban – Wait, what’s going on?
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Welcome to our latest in a series of blog posts that we really should re-title: “What the **** is happening with Facebook this time?” You’ve probably heard (but you might still be scratching your head about it) – as of yesterday (February 18), Facebook has banned the sharing and viewing of news articles on its newsfeed in Australia. Woah. But why? This has […]
How to Use Social Media Listening to Connect with Your Audience in 2023
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How do you know if the content you’re creating really resonates with your audience? Sure, you can dive into your analytics to see what performs best. But if everything’s falling flat, how can you tell what your audience really wants to see? By using a magical little technique called social media listening. Particularly in a time when […]
Online Reviews: Why They Matter & How to Get More in 2023
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Online Reviews. How important are they? Customer reviews are becoming increasingly important for a whole range of reasons, including consumer trust, conversion rates and even SEO. So, if you’ve been patiently waiting for reviews to come in all on their own, it’s time to step up your game. You need to make actively seeking reviews part […]